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The  North  Face  EU

September
2021

We are proud to announce Shantell Martin's latest collaboration with The North Face. The collection take inspirations from The North Face's archive pieces from the brand’s previous Search and Rescue collection, initially designed for the purpose of search and rescue mountain teams, with designs utilising material technology to ensure safety of the wearer and is reimagined through Shantell Martin's design. The collection includes jogging trousers, parkas, fleeces, t-shirts and hoodies made for mountain exploration, produced as a continuation of the brand’s original Search and Rescue edit. At the heart of the collection is an Oversized Sherpa Fleece, made from 100 percent post-consumer recycled polyester and available in a print by Shantell Martin. Her original print symbolises the movements of humanity, climbing walls and overcoming challenges. It's rooted in the outdoor's sense of community but with an added edge of individuality.

“The specific drawing I have done for this, its about this idea of challenging yourself and climbing and expressing yourself in life,” Martin explains, in the video shared alongside the collection. “Searching is such a huge task, but also, I think, is rescuing. Rescuing is unveiling, is making things transparent, is making things accountable. It’s seeing things as they are and accepting what they should be.” - Shantell Martin 

The collection is available in the UK and Europe at select retail partners and online here. 

For US customers see here

 

Video Directed by Keenan MacWilliam

Collection Lookbook Photographed by Jeremy Grier

 

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